Local SEO Citations are an essential foundation for your Local SEO. With our local citation service, you increase your business's visibility in Google, AI search engines like ChatGPT and Gemini, and Google Maps. At the same time, you build trust with potential customers who are researching your business online.
Local citations are listings in online portals. At their core, they are entries similar to a classic phone book: they contain the business name, address and phone number. Optional data includes the website, opening hours, company description and logo.
If you run a local business, well-maintained local citations sustainably strengthen your presence with Google and AI systems. Search engines use these listings as criteria to verify your business data. This increases your chances of ranking well in Google Maps (the My Business profile ranking) and in local search queries.
Since local citations are often a one-time and cost-effective measure, every business is advised to maintain them. That said, you benefit particularly from up-to-date and consistent local citations if one or more of the following applies to your business:
Customers need to find your business online and visit your location to buy from you.
Your business serves a defined catchment area where it needs to be visible (e.g. locksmiths or event caterers).
You have several business locations that need to be clearly distinguished from one another.
After a move, you don't want to manually update all your local citations one by one.
You want to strengthen your link profile with quality nofollow links.
Your NAP data across your local citations is inconsistent.
Our recommendation: If you are a local business that depends on customers in your area or catchment area, well-maintained local citations are indispensable. They make it significantly easier to rank ahead of your competition in local search results.
Local citations are a central component of Local SEO. Most local searches happen on mobile devices, and the relevant results are drawn from the business data in the Google My Business account. The biggest advantage of local citations lies in the verification of this business data.
Businesses that are consistently listed across many trusted directories therefore have a significantly greater chance of appearing in Google Search and AI systems.
Better discoverability in Google Maps & local search results
Customers find your products when searching nearby
Greater credibility & trust through consistent business data
Improved SEO ranking through nofollow backlinks
Time savings through professional management of your listings
Listings typically remain online permanently with no fixed term
Your listing will be published on the following portals, among others. The portals listed here are only part of our portfolio. Please note that the selection of portals is based on your industry and its relevance. Some portals can therefore only be used if your business is a suitable match.
Gelbe Seiten
Das Örtliche
bundes-telefonbuch.de
branchenbuchdeutschland.de
goyellow.de
golocal.de
infobel.com
marktplatz-mittelstand.de
meinestadt.de
öffnungszeiten.com
stadtbranchenbuch.com
tripadvisor.de
yellowmap.com
mapquest.com
firmeneintrag.de
tupalo.de
bingplaces.com
cylex.de
Apple Maps
Where ToIf an important question is not answered here, feel free to contact our support team. We are happy to help.
Our team typically processes your submission within 1 to 2 business days of receiving your details. The time it takes for individual portal operators to activate your listing varies by directory and can range from a few days to 2 to 3 weeks, as many portals manually review data before publishing.
We begin preparing your report in parallel. Once the last listing is live, we add the link to the report and send it to you directly.
No. You pay a one-time flat fee for the creation and optimization of your listings. There are no hidden costs, no subscriptions and no automatic renewals. Your listings remain permanently online in the portals, and you have a full 12 months during which you can request any changes to your listings through us at no additional cost.
After 12 months, a small handling fee may apply for changes if you request them through us. You are, however, completely free and can make changes to your local citations directly with the relevant portals at any time and independently of us.
Before we begin the listing process, we carry out a thorough duplicate check. If your business is already registered on a portal, we do not create a new (duplicate) listing. Instead, where possible, we take over the existing listing and optimize it (for example by adding logos, correct opening hours or an improved description).
If taking over the existing listing is not possible, we have the incorrect entry removed and create a new one.
The result of this service is always a fully optimized local citation profile!
Yes, updates are possible at any time. If your details change in the future (for example a new phone number, a move or different opening hours), you can contact our team to request an update, or manage the listings directly with the portals yourself. Within 12 months you can also request this from us free of charge at any time.
After 12 months, a small handling fee may apply depending on the scope of the changes if you request them through us.
As the business owner, you can also request changes to your listings directly with the relevant portals at any time. You are completely independent and not tied to us.
We select portals based on your industry, target audience and SEO relevance. High-authority general portals (such as Gelbe Seiten) are used in almost every case. In addition, we select specialized or thematically relevant directories so that the local citations have the maximum positive impact on your Google ranking.
Depending on your industry, there may not always be suitable specialist portals available. In that case, we use industry-neutral portals.
Yes. Most relevant directories allow us to link directly to your website in the profile. While many of these portals set their links to nofollow, they are still very valuable for your search engine optimization. Even though there is a qualitative difference compared to dofollow backlinks, they contribute to a natural, diverse link profile and signal to Google that your business exists and is active in the real world. For some selected portals you even receive valuable dofollow links that directly strengthen your domain authority.
Filter our tool for the perfect links or let our experts plan campaigns for you.
Don't have the time or expertise to find backlinks yourself? Our team is happy to take care of that for you!
Mentions of your brand in visible online media give you the authority you need. We get your brand in front of LLMs and Google.
Local visibility through directory backlinks. Ideal for Local SEO.
Generate attention and valuable nofollow links from press portals.
We offer attractive special rates and individual workflows for partner agencies and resellers. Whether you need us to develop link building strategies or simply want link suggestions for numerous clients at unbeatable prices: we deliver exactly what makes your process as efficient as possible.
Content loved by Google and cited as a source by AI systems.
Ongoing site performance analysis and continuous keyword tracking enable the most effective use of your budget.
We assess your site's competitiveness, create an action plan and deliver the right services to match.
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We are a certified Semrush Agency Partner, SISTRIX Partner Agency and an Ahrefs Featured SEO Agency. Our team continuously develops through industry events and training from leading providers, to ensure the sustainable SEO success of our clients. In addition to guest contributions in industry media such as the AFS Academy and OMR, we are also regularly represented at major trade fairs.
