New to Link Building?
Not sure exactly what backlinks are and how they influence your site's ranking? We explain the fundamentals of how search engines use links as a trust signal.
As a specialized SaaS link building agency, we help you build sustainable rankings and digital authority. We combine high-quality backlinks, strategic outreach, content-driven link building and modern off-page SEO strategies for greater visibility in Google and AI systems like ChatGPT or Gemini.
Not sure exactly what backlinks are and how they influence your site's ranking? We explain the fundamentals of how search engines use links as a trust signal.
From optimal budget to avoiding spam risks: find out what matters when running sustainable off-page campaigns without burning your money.
We leverage our expertise as an SEO agency to check whether your site is competitive enough so that the backlinks we place will truly have a lasting impact. If your site can't hold its own against your competitors, we risk wasting a lot of potential and budget. We prevent that.
Based on your existing links and those of your competitors, we determine what quality we need for link building. We also assess whether additional off-page signals such as brand mentions, directory listings, press releases or even interviews are worth pursuing to achieve your goals. This is how we develop a strategy that makes your site sustainably visible.
Our content team creates topically appropriate content that fits the publisher's site and embeds links to your site or mentions of your business as effectively as possible. This ensures that the links are classified as high-quality by Google and others.
We submit the written content to publishers for publication. Publishers typically publish the content in the most appropriate categories on their sites. We then use our proprietary indexing monitor to check whether the link is being indexed. If it isn't, we handle it ourselves. You can monitor the indexing status of your links in your account at any time.
We find the right backlinks for your website, drawing from our active portfolio of over 100,000 sites from independent webmasters. Based on our needs analysis, this forms the foundation for successfully placing effective content links.
Learn MoreChatGPT, Gemini and others use mentions of your brand in trusted media to determine how credible you are. We place your brand in the right media to strengthen your brand authority, gaining you trust and visibility.
Learn MoreOptimizing entries in relevant directories and local-level link building is a major advantage for locally ranking websites. These create a clear signal for Google and others and are a perfect complement to optimizing your own Google My Business profile.
Learn MoreIf your competitive environment is too strong or your niche too specialized for our link portfolio, we'll go searching for you. We acquire relevant publishers where we can place the right formats, such as advisory articles or interviews.
Visibility in ChatGPT and others depends on how citable your content is. We therefore create so-called linkable assets for you. These pieces of content enable us to realize not just classic dofollow content links, but also brand mentions, interviews and other formats.
Learn MoreIf your business has newsworthy updates, press releases are a perfect option for generating reach quickly and effectively. The generated reach also helps make your information usable for AI systems, while generating helpful nofollow links at the same time.
Learn MoreEvery day we hear stories from our clients who have had bad experiences with link building. From absent results to poorly delivered services, the challenges are many.
The fact is, most people underestimate link building because it sounds simple at its core: you get an article published on another website and it links back to yours. But reality shows: sustainable, effective link building requires expertise and above all: time.
The time factor is so significant that some companies have hired full-time link builders to run their own link building in-house. That's why the link building industry continues to boom. In-house link building is in most cases not economical, which is where link building agencies come in.
Our expertise, the processes we've built and the close relationships we maintain with thousands of webmasters allow us to operate with an efficiency that is financially out of reach for most companies. At the same time, it prevents far-reaching mistakes that endanger rankings or burn through budget.
Free up your internal resources now and build real visibility with us as your link building agency!
As a white hat link building agency, it is our task and responsibility to make link building as effective as possible while avoiding any risk of unnatural link building. We therefore rely exclusively on high-quality backlinks and reputable PR measures such as advertorials, brand mentions and press releases.
With us, there are no dangerous PBN links, no ineffective footer links, and we never blindly trust the Domain Rating of a domain. If you want to know why we see the domain rating in isolation as a risk factor, read our blog post "Why Ahrefs' DR as a KPI is a Bullshit Number" (available in German language).
To ensure safety in link building, we as a managed link building agency place a particular quality focus on the factors that Google and AI systems use to identify a good backlink. The table below gives you an overview of the most important ones:
| Criterion | Risk to Your Website | Effective Link Building Service |
|---|---|---|
| Success Measurement by Metrics | Blind trust in the development of Domain Rating or other easily manipulated third-party metrics. | Multi-layered evaluation using several metrics as well as real visibility developments. |
| Type of Linking | Exclusively money keywords as anchor text and exclusively dofollow links. | Natural variation of anchor texts matching reader expectations, and an organic link mix of dofollow and >nofollow links. |
| Content | Generic advisory articles that barely match the publishing site and are written around the backlink. | Content formats such as interviews, news or guest posts are precisely tailored to the respective portal. |
| Link Building Strategy | Link building is done without an on-page foundation; keywords are considered in isolation. | Link building is seen as a meaningful and strategic complement to the overall SEO strategy. |
In the past, websites have been completely removed from the Google index by dubious link building services, or individual keyword rankings have been penalized. This is known as a Google Penalty. If link agencies disregard one or more of the factors mentioned above, that should be a serious warning sign.
Providers of dubious, ineffective link building practices persist nonetheless, because the negative effects today are often barely visible. Since in the past some companies were able to harm their competitors by mass-purchasing toxic backlinks for rival websites, Google no longer penalizes these. Bad links are simply ignored, so that these negative SEO attempts no longer work.
The consequence is that harmful links simply burn your budget. In some cases, it might not even be noticed – particularly if a few links do have a positive effect and thus obscure the fact that others are having no impact at all.
Link building agencies often focus solely on placing their links, even though their effectiveness depends heavily on the quality of the linked page. If the linked page doesn't perform well enough, an initial ranking boost from backlinks can quickly fade. You can read more about this in our post "On-Page before Off-Page – Why Your Backlinks Fizzle Out" (Article in German language).
Google and other search engines test your pages in the rankings after discovering external signals like backlinks. If your page then doesn't outperform your competitors that you've overtaken, you'll drop back down. A good link building agency therefore doesn't jump straight into selling backlinks, but instead develops a strategy built on the functionality of your own site.
Take the first step now and request your personal initial quote!
Here you'll find the most frequently asked questions about our link building agency. If your question isn't answered here, feel free to reach out to us directly.
A professional link building agency helps you sustainably increase the digital authority and organic visibility of your website in search engines and AI systems. While on-page optimization creates the technical and content foundation on your site, link building as the core component of off-page optimizationfocuses on building backlinks.
A backlink is a recommendation from an external website to your own. For the Google algorithm, these references are one of the most important ranking factors. More on this here: What are Backlinks?
A specialized agency handles the strategic planning, the acquisition of topically relevant publishers, content creation and ongoing monitoring of the link profile.
A link builder fundamentally practices strategic, quality-oriented outreach marketing. Rather than placing low-quality mass links in forums or web directories, our experts analyze your website and search for topically relevant, authoritative and organically visible publishing opportunities<\/b> that perfectly match your niche.
We identify content intersections, engage directly with webmasters and place high-quality content. The embedded backlink provides real value to readers and signals to search engines and AI systems the relevance that positively influences your site’s visibility.
The cost of effective link building through a link building agency depends largely on the competitive intensity of your industry and the quality of the link sources targeted. In general, the costs consist of the operational effort (research and outreach), editorial content creation and any publication fees from the target sites. While very small, local niche sites can start from around €200–300, established companies in highly competitive markets (e.g. finance, e-commerce, SaaS) regularly invest four to five-figure monthly amounts. Key here is continuity: an organic, continuous link building approach is far more credible to Google than a one-off, unnatural link spike.
With us, pricing is very transparent: backlink prices are visible in our marketplace. For our services including analysis and strategy development, planning monthly campaigns, content creation and consulting calls, there are generally no additional charges. These are covered by the margins on our links.
We do, however, recommend a minimum budget of €1,500 per month if you opt for our agency service. With smaller budgets it is often difficult to implement an analysis-based link building strategy effectively. Additionally, smaller budgets don’t cover the costs of our non-billed analysis and strategy services, which is why we can’t offer this service for economic reasons at lower spend levels.
In that case, you can build backlinks independently. We’ve written a guide for this: Building Backlinks: Achieving Greater Visibility with the Right Backlink Strategy (available in German Language)
The success of link building is primarily reflected in improvements to your organic rankings, visibility index (e.g. via Sistrix) and organic traffic. To assess the quality of your link profile, we use established SEO metrics such as Domain Rating (Ahrefs) and Domain Authority (Moz).
In addition, we track precisely how the positions of your focus keywords improve on search results pages (SERPs) and relevant prompt queries in AI systems, and we continuously monitor your link profile to identify harmful spam links early.
Theoretically, any company can do link building in-house – and many do. In practice, however, in-house attempts almost always fail due to the enormous resource and time commitment and the lack of an established network.
Successful off-page SEO requires building and maintaining relationships with thousands of bloggers, publishers and media outlets. A professional link building agency already has this grown, exclusive network and benefits from procurement conditions that are not accessible to individual businesses. Developing needs analyses and strategic planning requires deep SEO expertise. Faulty self-built links can quickly lead to significant ranking losses or wasted budget.
If you’d like to build backlinks yourself, here’s a guide with helpful knowledge: Building Backlinks: Achieving Greater Visibility with the Right Backlink Strategy.
No. We work on a monthly basis but are free from tedious contracts. Satisfied clients are happy to stay with us for years.
This gives you maximum flexibility, and we’re happy to win you over again every month with positive results and attractive link campaigns.
We genuinely love working with SEO agencies. If you’re an agency owner, SEO manager or freelancer, feel free to reach out so we can agree on individual terms. It doesn’t matter whether you want to plan the links or content yourself, or whether you want to hand everything over to us. We’ll find the perfect solution for your working style and adapt our processes to yours – making us a true white label link building agency partner.
Simply contact us and let’s create synergies in a personal conversation!
We offer you professional and experienced link builders who have understood their craft for years. We provide a dedicated contact person who answers all your questions, plans your link building and keeps a close eye on it. In addition, you get login access to our marketplace, where you can track the status of all bookings, retrieve collective or individual invoices, request changes and check indexing – so you can be confident your backlinks are listed on Google.
We ensure that all backlinks booked through us are indexed by Google. For this, we use our proprietary tool as well as internal processes that significantly increase the likelihood of fast and stable inclusion in the Google index. Should a link still not be indexed, we either provide a replacement or refund the cost – straightforwardly and without hassle.
We are a certified Semrush Agency Partner, SISTRIX Partner Agency and an Ahrefs Featured SEO Agency. Our team continuously develops through numerous industry events and training courses from leading providers, to ensure the sustainable SEO success of our clients in the fast-moving world of marketing. In addition to guest contributions in industry media such as the AFS Academy and OMR, we are also regularly represented at major trade fairs.
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